Shopkeepers' Nation

Reiss in WWD and Drapers

 

Reiss was featured in both Drapers and WWD for the launch of its new younger and edgier line, Reiss 1971.  The WWD article focuses on the product, highlighting such details as "silk piping along the seams" of the denim pieces, which elevate the clothes beyond the norm.  The collections are centered around denim fits which will be constant in the line across the seasons, and will launch in Reiss' 10 US stores this month as well as online in September.

Drapers takes a more in-depth look at the company itself, profiling founder David Reiss and brand director Andy Rogers.  Despite a challenging economy, both executives highlight their commitment to a strong brand vision and developing the brand's potential from the inside out.

Reiss 1971 Partners With Dazed Digital For Launch

 

Reiss is generating hype for its younger, edgier sub-brand 1971 that will begin appearing in the Reiss main collection stores later this month.  Since the collection was initially conceived around denim, Reiss has teamed up with Dazed Digital to sponsor a design competition for the perfect T-shirt to go with 1971 jeans. 

Reiss a Hit With Drapers

 

Reiss scored the cover of Drapers with their electric blue Lolita dress and received high rankings in the magazine's "High Street Hit or Miss" feature.

Reiss Sub-brand to Be Named 71

Reiss will be naming its new, younger sub-brand 71, after the year in which David Reiss founded the company.  The collection will start landing in Reiss stores in August.

Reiss Announces Plans to Launch New Brand

Reiss will be launching a younger, lower-priced sub-brand this coming Fall to widen its customer base and to take advantage of its already dominant spot on high street.  The sub-brand will be aimed at men and women aged 25 and up, and will feature sportswear as well as the retailer's first full jeans range for women.  Brand director Andy Rogers said the new label would be more trend-driven and edgier than Reiss, but retain a distinctive design handwriting.  The denim range will go in all of Reiss's stores, while the rest of the collection will be landing in selected stores in August.  The label has a potential to have its own standalone stores at a later date.

Hindmarch and Reiss Make Who's Who

  

Anya Hindmarch and David Reiss both received the ultimate validation on Tuesday: being named to the 161st annual Who's Who list published by A&C Black.  Other notables added to the list this year were Barack Obama and Daniel Craig.  Commenting on why the list is so significant, Rosanna Bartoli of A&C Black told the Telegraph:  "We often get asked why Who's Who doesn't include more sports people and celebrities. Our policy has always been that once in, you are never out.  This means that our editorial policy tends to reward people for years of hard graft or sustained achievement, rather than instant fame."  Judging by the strength of the global brands that they've created, it sounds like Hindmarch and Reiss were both rightfully included!

British Invasion

 

British label Reiss was featured along with Jigsaw in Women's Wear Daily, discussing their plans for expansion into the US.  Reiss, which is already well-established on the other side of the pond, has been quietly setting up shop in luxury markets around the country - the latest of the brand's ten US stores opened in Aventura Mall in August.  Without the high marketing costs of a designer brand, Reiss is able to offer quality fabrics and products at accessible price points - affordable luxury that sounds just about right for the current market.

Dubai Mall Take Center Stage

 

The highly anticipated Dubai Mall opened yesterday after a series of delays, making its debut as the new largest shopping center in the world.  In addition to 1200 retail stores it houses the world's tallest tower, an aquarium, and an Olympic-sized ice-rink, and hopes to attract 30 million visitors in its first year.  The mall has more than 165 international stores that have never before been represented in the Middle East, including Agent Provocateur and Reiss.

Reiss Arrives at Aventura

Reiss has opened their newest store in Aventura Mall, bringing their sophisticated range of women's and men's clothing to the Miami area.  This follows on the footsteps of the mall's recent upscale expansion, which includes the addition of a designer-oriented Nordstrom and new stores in the likes of Calvin Klein, Herve Leger, and M Missoni. 

Reiss Names Andy Rogers as First Brand Director

Andy Rogers, former visual creative director at luxury fashion brand Stella McCartney, joins Reiss as its first brand director, ending a two-year search for the right candidate.  With Rogers in place, David Reiss, the brand’s founder and managing director, hopes to channel the success of its store openings in the US and proceed with a further expansion into Europe, targeting cities such as Paris, Stockholm, and Copenhagen, according to the Times.  Along with these plans comes the launch of a new premium line, Black Label, which will be debuted as part of the AW 08 Collection.