It's no surprise that cities such as New York, Los Angeles, and Las Vegas have been successful markets for fine jewelry. Now, Women's Wear Daily reports that luxury jewelry retailers are flocking to the Midwest, specifically to Chicago's upscale Oak Street neighborhood. Since 2004, the area has become a jewelry hot spot with the opening of stores by David Yurman, Harry Winston, Graff, Judith Leiber, Lester Lampert, and Trabert & Hoeffer. Joining that illustrious list will be jewelry favorite Me&Ro, soon to open a 900-square-foot store on Oak Street, next door to Jimmy Choo.
Me&Ro COO Rachel Barnett says, "Oak Street has become a mecca for luxury jewelry." The company has already seen much success in Chicago wholesale locations such as Barney's and Neiman Marcus. "We've done very well in Chicago," notes Barnett. Me&Ro projects $2 million in first-year sales at the Oak Street location.
Shoppers can expect to find classic Me&Ro styles at the new store, as well as many limited-edition styles designed with stones such as sapphire and tourmaline.