
Photo Courtesy Of WWD
Vince has opened a flagship store in Soho. WWD reports "the flagship is designed to reflect the more sophisticated and innovative design direction under Doo-Ri Chung, who has been the creative director since January." They also report "Granoff suggested that when stores adapt a contemporary decor, they can sometimes feel cold in character. But that’s not the case at Vince. “It’s a modern and clean design and at the same time it’s warm and comfortable,” she said. “In the past, our stores tended to be smaller, darker and have a more industrial feel." This flagship store represents the whole Vince collection. This is a great opportunity to check them out and see what they have to offer.